- Strategic planning for promotional & lifecycle campaigns
- Calendar setup for regular email sends
- Audience targeting & content planning
- Conversion-focused campaign structure
- Audience segmentation based on behavior & demographics
- Personalized content with dynamic tags
- Engagement-based targeting (opens, clicks, purchases)
- List hygiene and inactive user cleanup
- Automated welcome email sequences for new subscribers
- Multi-step abandoned cart recovery flows
- Personalized product recommendations
- Behavioral triggers & timing optimization
- Visually branded newsletter templates
- Content creation tailored to your audience
- Automated scheduling for weekly/monthly sends
- Mobile-optimized email design
- Subject line split testing
- Testing email content, CTA, and layout variations
- Open rate and click-through rate analysis
- Continuous optimization based on results
- Setup & configuration with CRM platforms
- Syncing customer data for targeting
- Automated triggers based on user activity
- Integration with eCommerce platforms (Shopify, WooCommerce, etc.)
- Performance tracking (open, click, bounce, unsubscribe rates)
- Heatmaps & user interaction insights
- Revenue attribution from email campaigns
- Monthly reporting with improvement recommendations