Platform selection (e.g., Facebook, Instagram, LinkedIn)
Audience targeting & persona alignment
Brand voice & tone definition
Posting frequency & content mix planning
Goal & KPI alignment (reach, engagement, conversions)qaz
Monthly/weekly content planning
Post type distribution (image, video, story, carousel)
Automated scheduling via tools (Buffer, Hootsuite, Meta)
Platform-specific optimization (best times to post)
Seasonal & event-based campaign integration
Custom branded templates
Carousel & story graphics
Engagement-boosting visuals (polls, questions, sliders)
Video editing for reels & short-form
A/B testing post formats
Industry-specific hashtag sets
Competitor hashtag analysis
Trending audio & visual integration
Branded hashtag strategy
Engagement & reach tracking by hashtag
Ad copywriting & design
Campaign objective setup (traffic, leads, sales)
A/B split testing ads
Audience segmentation & retargeting
Budget management & optimization
Responding to comments & DMs
Monitoring brand mentions
Managing negative feedback professionally
Follower engagement (polls, questions, UGC)
Escalation & reporting system
Weekly/monthly analytics reports
Engagement rate & reach tracking
Content performance breakdown
ROI & lead attribution tracking
Strategy refinement based on insights